Founder, Erin Moran McCormick, speaking in Rio de Janeiro

Founder Erin Moran McCormick is a keynote speaker on entrepreneurship, innovation and career development and her clients include GE, Comcast and KPMG.

Her work has been featured in FORBES, FOX TV, BostInno and more.

Erin is author of Year of Action: How to Stop Waiting & Start Living Your BIG, Fabulous Life and Founder of Year of Action, business programs for the innovation economy.

She has two books, started three companies, was an Innovation Director at Babson College – #1 in the world for entrepreneurship education – and has more than 50 product launches under her belt.

In other words, she’s pretty good at launching stuff.

Erin has designed programs to help YOU take action and launch YOUR life.

Erin kept hearing from people that they wanted to take action and do something more with their life, but they weren’t quite sure what that was or where to even start.

Plus they thought they had to do it all on their own.

Yet – often that meant doing nothing.

Erin has put together a number of programs for different life stages – and in different formats.

The Launching Your Life programs use the principles for launching a business as a framework for launching a life you love.

It’s the “Business” of YOU.

Having worked with thousands of students, entrepreneurs and emerging leaders around the world, Founder Erin McCormick saw first-hand the myths about how to find and do work you love.

It’s more than “following your passion.” It takes work to figure it out. In fact, there are specific steps you need to take to be successful.

Most of us have no clue what we want to do

Most people think they’re supposed to magically “just know” what they want to do with their life.  Yet – most of us have no clue what to do or where to begin.

Erin realized that you can apply the same techniques used in launching a business, to help you in “launching your life” – throughout the different stages of your career.

The BUSINESS of Launching Your Life

We’ll teach you how to use the business principles of innovation and entrepreneurship to figure out what you love, what you’re great at, what the world needs and what people will pay you for. 

That sweet spot is your purpose – your dream.

We’re here to help you create it.

The Launch Lab is based on a program, created by Founder, Erin McCormick, for companies to help their employees be more innovative, engaged and successful.

We turned the program into a crash course” that shows you:

  • how to figure out what you want,
  • how to offer the most value to companies,
  • how to learn what companies look for,
  • how to stand out from the competition, and
  • how to make it all happen using a simple structure and tools.



Erin Moran McCormick

Erin was an Art and Psychology major who became a techie and entrepreneur. She can teach you how to launch your life.